In an effort to recap the April results the following table (sorted alphabetically) establishes the market name, trailing 12-month (TTM) moving average, RevPAR peak and trough and the respective dates of these high and low points. Utilizing the TTM time period helps normalize the data and substantiates a 12-month sustainable growth rather than a unique monthly/seasonal irregularity.

As seen in the previous table, both Orlando and Norfolk-Virginia Beach, Virginia, experienced their RevPAR trough in May 2010 and continue to lag the other markets in their recovery. In the case of Orlando, this lag is primarily attributable to average daily rate, where May TTM ADR fell from US$91.07 to US$90.20. On the other hand, in the case of Norfolk-Virginia Beach, the May 2010 RevPAR low is attributable to occupancy, where the six-year market low occupancy point of 51.7% was experienced in May 2010.  Full report from STRHOTELNEWSNOW…